arturo coello
the world number one padel player.
off court.
partner agency: avanto studio
project overview
We named and designed a refined logo for Arturo Coello’s Off-Court world, expressing his competitive spirit through visual design and motion graphics.
deliverables
- naming
- logo design
- motion graphics
challenge
Off-Court. A six-part series offering an inside look at padel elite through the journey of world #1 Arturo Coello.
Our task was to create the logo of the vlog and integrate the motion graphics to powerful footage produced during the tournaments.
approach
The name of the vlog came naturally, of course, then we focused on a dynamic and flexible design for all the assets of the vlog project, showcasing variable typography and powerful colors.
